WordPress Monthly Maitenance

Let Me Tell You a Story About Porn And Why I love Bit.ly

How I use Bit.ly to shorten social media links

Let me tell you a story about porn.

In 2009, we started a Social Media company. It was an exciting time in the world of Social Media and we were all learning.

One day we sent out a tweet but the link didn't get shortened. It just so happened that when someone clicked on that link, it took them directly to a porn site.

Too hear the full pain and fall out of this story, listen to the podcast.

This is why making sure that your links don’t get cut off is crucial.

Bit.ly is the tool that I use to to shorten my links for social media. However, I will even use it for shortening internal links, sometimes.

Bit.ly is free.

Now, if you use a service like Hootsuite, it has an easy to use link shortner built into it. If I am in a huge hurry, I will sometime use that but I really try to use Bit.ly as much as possible. Having all of my links shortened with one tool allows me to see a good overall sense of what people are clicking on.

Bit.ly also provides some really interesting information such as where people clicked on links from. For example, it breaks it down by day and gives you a bar graph. You can see how many times a specific link has been clicked. They will also tell you what has been clicked on by date. 

Yesterday, I sent out a Newsletter and I was able to track how many clicks I got live. It can be fun or frustrating to see how people are responding to your efforts in real time.​

Click here to download the instructions as seen  below.

Here is a quick tutorial on how I use Bit.ly

Note: You will need to create an account. It is easy to signup and it is free. 

Step 1: Sign in to Bit.ly

Step 2: Paste a link into the space at the top right (follow the red arrow)​

How to use Bitly

Step 3: Click on Copy in the Popup on the right

How to Get a Bitly Link

Next, track your Social Media clicks with Bitly Stats

Step1: Click on Stats

How to Use Bitly Stats

Step 2: Look at the bar graph to get a general feel

Bitly Stats

Step 3: Click on a line in the bar graph to see more details​

Step 4: Scroll and review what people are clicking on. 

What Social Media links are people clicking on?

This is a quick general overview of how I measure my success on Social Media. I really appreciate Bitly and the fact that they offer this free version of their tool. 

How do you measure your social media efforts? ​

Links mentioned in show:

Subscribe to our Newsletter!

We send out a weekly newsletter that is SHORT and has a single focused tip that will help you on your blogging journey.

If you click on a link on this blog and make a purchase, you will not pay more money. You may actually get a discount. By purchasing from one of my links you are helping me fund the content that I create. This is how I pay for the content and upkeep of this blog. Thank You so much for using my links and supporting this blog.

About the Author

Renee is wild for WordPress and on fire to empower small business owners with the inspiration, tools and strategies for a healthy blog. SMU CAPE instructor, developer, podcaster. Follow @Iteachblogging on Twitter. Get her FREE SEO Guide Here: https://goo.gl/gGrHC2

Leave a Reply 5 comments




17 Shares
Share7
Tweet
Share4
+16
Pin
Stumble